Photofocus Podcast February 5 with Syl Arena

Here is the new feed: feed://feeds.feedburner.com/photofocuspodcast Download episode here…   or get it on iTunes
Rich is joined by special guest Syl Arena to discuss a range of topics to help photographers of all levels.
Syl Arena is known around the world more for his “colorful” hair or the colorful words and photos he shared in his best-selling Speedliter’s Handbook. Either way, he has a memorable persona.

Discussed on the show:

• Portrait posing techniques
•  Working with your subject
• Lighting on location
•  Studio work
• The latest offerings from Canon
•  Why self-publish and use a blog
• Syl’s upcoming workshops
• Favorite shooting places

Download the episode here…

Hosted by Rich Harrington and Syl Arena.
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• ShootProof – Use code BOURNE20 to save 20% off the first year of any level plan – even monthly
• Drobo - Not only is Drobo 5D fast, but it’s easy-to-use, expandable, flexible, and protected.

Try All My Lynda.com Training for Free

You probably know I have a ton of classes over at Lynda.com on photography, video, and business. What you may not realize is that you can try them all for free (or even watch them all if you want to give up bad network TV for a week or so). Over at my photo blog (Photofocus) we have a unique offer. Get TEN free days of Lynda.com with a membership trial. That deal is available know where else. Here's a direct link.

The fine print:
You’ll get 10 days of free unlimited access to lynda.com. We’ll ask for your billing information, but you won’t be charged unless you continue with a paid membership after the trial. Your membership will include access to all 1,601 lynda.com courses. Choose a premium membership for downloadable exercise files that let you work along with the instructors.

Guy Kawasaki Keynote from TAP2013

We were pleased to host Guy Kawasaki as the opening keynote at the TAP! 2013 Conference. Guy is the author of What the Plus!, Enchantment, and ten other books. Guy is also the co-founder of Alltop.com, an online magazine rack of popular topics on the web. Previously, he was the chief evangelist of Apple.

Guy presented on his new book APE — Author • Publisher • Entrepreneur. He’ll share his vision on how the publishing process has changed – and what opportunities lie ahead.

Here is Guy's inspirational keynote. And it's ready to share, republish, and spread. Help get out message out.

Direct Link — https://soundcloud.com/rich-harrington/guy-kawasaki-tap2013

Free Webinar to Master Adobe Digital Publishing Suite This Wednesday

TAP!2013 is about a month away. How'd you like a free taste? Join President of Bates Creative, Debbie Bates-Schrott as she shares important strategies about integrating apps into your pipeline. If your digital strategy for 2013 include a tablet app the you should check out Adobe Digital Publishing Suite. In this weboinar you'll learn how to plan your first app and folio.

Planning before action will win you praise from your readers and your internal audiences. Learn from President of Bates Creative Group and TAP! 2013 Keynote Speaker Debbie Bates-Schrott on how to be strategic in planning for this flexible and fluid medium.

A free event — Join us on Wednesday, December 5th at 2:00PM EST!

Start with a Compelling Title

The title of your eBook, app, or web video series needs to instantly capture the attention of your audience. Your title is most likely the first exposure someone will have to your digital content. There truly is something to the saying “You only have one chance to make a good first impression.” Your  title has only a few seconds to attract your target audience, grab their attention, and make them want to read, purchase, or watch.
A good title instantly tells people what your digital content is about.  Avoid “clever” puns that people have to think about. I find that being short and to the point works best. Many websites, online stores, and web video directories have character limits as to how many letters can be displayed.
Get to the point and hammer it in.

How Rough is it Getting to Be a Filmmaker?

Freelance Filmmaking PSA from Matthew McDonald on Vimeo.

My Schedule at GV Expo

I'll be speaking at GV Expo this week. The conference is held in Washington, DC. I hope to see some of you there. There's also a vibrant trade show filled with video gear you should check out.

Tuesday

• Innovation in Motion: What's New in After Effects CS6?
• Practical Project Management Techniques for Video & Multimedia
• Building Budgets for Video Projects
• Bundling Your Content for Distribution on Tablets

Wednesday

• Lost & Found: Making Your Video Useable and Discoverable Online
• Producing a Video Podcast
• Publishing for Mobile Audiences

Thursday

• Producer/Director Bootcamp

Go Figure by the Family Online Safety Institute

Some facts about how youth use technology to access information. This video is a collection of interesting facts about the state of the net as well as usage of portable media players and mobile devices. This video was art directed by me and produced by my company RHED Pixel.

Amazon Wins EU Battle Over E-Book Pricing

It looks like  European Union regulators will end the antitrust probe over e-book pricing.  Apple and four publishers made an offer which Amazon accepted to ease price restrictions.  This agreement allows Amazon to sell books cheaper than other outlets if they choose (even below cost as a loss leader).
For the full story, head over to Reuters.

Using Twitter To Build An Audience

Using Twitter To Build An Audience from Richard Harrington on Vimeo.

Twitter is one of the most powerful marketing tools on the planet, and it’s absolutely free. But knowing how to make it work to your benefit while still attracting and holding an audience takes work. In this free TAP! webinar, Social media experts Scott Bourne and Rich Harrington will discuss the best practices for attracting, building and maintaining your Twitter audience and how to market to them without sounding like a constant commercial. They’ll also talk about how to data mine Twitter for leads.